Agile's Customer Manifesto

Agile Customer-Centricity Manifesto (ACCM) for Sales, Marketing, HR and More

Agile's Customer Manifesto - Acknowledging some of Agility's Elephants in the room

Save The Date: SPRINT 1 Meeting will be held on September 28th, 2022 @ 11AM EDT


The Agile Customer-Centric Manifesto (ACCM) recognizes that there are 'Elephants in the room' we often forget in Business and its Sub-Functions: People, Diversity, respect for Privacy and More.


We’re working on a novel and unifying Manifesto to promote Social Responsibility and Customer Advocacy within Business Agility and all of the Business Sub-Functions - We are 'reverse- engineering' what Agile's Customer Manifesto should be based on inspirations from diverse Manifestos such as Development, Marketing, Sales, People and HR Agile Manifestos, as well as Sources such as Scrum Values, Declaration of Interdependence and Agile Value linkages Research.


Business Agility Communities, Agilists and Practitioners, are uncovering better ways of ensuring Social Responsibility and Customer Advocacy by doing it and helping others do it. Through this work we have come to value:

Values

#1 Customer-centricity, respect for people, diversity and privacy over processes and tools Click to See Value #1 Link

People-Centric, Customer-Centric


#2 Focus on customer value creation early and often (outcome) over Conversion and 'Always Be Closing' (output) Click to See Value #2 Link

Value-Focus, Reducing Waste


#3 Cross-functional engagement with customers in frequent interactions and shared ownership over contract negotiation Click to See Value #3 Link

Collaborative, Inclusive, Iterative, Feedback


#4 Responding to change over following a static plan Click to See Value #4 Link

Flexibility, Responding to Change


#5 Learning through experiments and data over opinions and conventions Click to See Value #5 Link
Autonomy, Objectivity, Continuous Learning


#6 Transparency over secrecy Click to See Value #6 Link

Culture, Psychological Safety, Social Responsibility

Principles

In Development

Let's Decide Together!

The Business Agility HUB is open to ideas.

Save The Date: SPRINT 1 Meeting will be held on September 28th, 2022 @ 11AM EDT !


Business Agility HUB


Join the HUB where Business Agility Professionals Share, Exchange and Grow!

SHARE: we bring business challenges.
EXCHANGE: we work on them together.
GROW: we expand our collective Body of knowledge.

Code of Conduct: No Ego, No Commercial Interest, No Pseudo Science, Always Neutral.

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Agile's Customer Manifesto Sprint 1 Signatories from The Business Agility HUB and Sprint 0 C. Martinot and T. Hormaza (2022) is licensed under Attribution-NoDerivatives 4.0 International

Sprint 1 Signatories

The Business Agility HUB Express Sincere Thanks to the Signatories

Agile's Customer Manifesto Signatories


Christophe Martinot
Thomas Hormaza Dow
Pia-Maria Thorén
Stéphane Hamel
Tarek Riman
John Cass
Kevin Anding
Zoë Merchant
Flavia Paluello
George Lellis
Christopher Vestal
Tanya Legault
Jaka Kladnik
Ann Lockquell
Guillaume Marchal
Michael Seaton
Teresa Bonick
Alain Bessette
Deborah Ghisolfi
Sebastian Kambert
Melissa Girard
Viviane Paul
Ahmed Mohareb
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Manifesto Sprint  News

agile's customer manifesto sprint
Sprints and Progress

By: Admin

Join Us Now for Sprint 1

2022 - Review of Values and Development of Principles with Business Agility HUB .

Contact us to participate in Sprint 1.

Join Us!